For difference is beautiful, but indifference is sublime.

Cool Memories by Jean Baudrillard, trans. Chris Turner, New York: Verso, 1990, pp. 180 (entry from October 1984).

Original French version:

Car la différence est belle, mais l’indifférence est sublime. (Jean Baudrillard, Cool Memories. 1980-1985, éd. Galilée, Paris, 1987, pp. 223 [Octobre 1984])

Screenshot of a quote from Baudrillard taken from Cool Memories, which reads “For difference is beautiful, but indifference is sublime”
Screenshot of a quote by Jean Baudrillard, from the English translation of his book ‘Cool Memories’ (New York: Verso, 1990, p. 180).

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